Finding and choosing the right keywords for a business can help show your business web pages to the right customers. Your keywords need to match the phrases that potential customers will use to find your business. We’ll explain some basic steps so you can start creating the right keyword list. Before that, you can visit our website and find out Facebook advertising cost Singapore.
Write down the main sections of your business, then write terms or phrases that can fit into each of those categories. If you sell sports shoes for men, you can start with some basic categories that customers will use, such as “men’s sports shoes.” You can also add “men’s tennis shoes,” and “men’s sneakers,” if you feel that the term is commonly used for your product. Expand the list further by including your brand and product name.
Choosing Specific Keywords for Certain Customers
Choose more specific keywords that are directly related to the theme of the web page if you want to target certain product customers. Using more specific keywords means that web pages only appear for terms that are appropriate for your business.